My name is Jamie Bradley. I've been helping clients produce sales and marketing materials since 1984. I became a LinkedIn member in 2007, and have been teaching classes on LinkedIn at the Cambridge Center for Adult Education quarterly since 2013.

I posted my first blog in 2008, and included a link to in in my work email in hopes of engaging my clients (I was in commission sales) beyond traditional phone calls, visits and emails. When my boss saw the link he called me into his office and accused me of trying to "start my own thing" and banned me from telling clients     about it in any company communications.

Later that year, I decided it was time to start my own thing. I founded Sophwell to help companies streamline how they produce and distribute physical marketing products. Using WordPress, I created my website and began blogging to help build credibility and interest in my company. In 2014 I started using the LinkedIn Posts function. In our session, we'll talk about the pros and cons of using the LinkedIn platform for sharing your blog content, and how use it to build your professional connections.

Marketing, PR and Brand Ambassador Expert Robin Samora works with small business owners and entrepreneurs who want to turn followers into loyal customers and raving fans. She helps clients increase branding and visibility online and offline by cutting through the clutter so they can get noticed and sell more products and services. Robin uses social media, email marketing, speaking and free publicity strategies to enhance credibility, reputation and leadership position – even without a PR budget. She focuses on helping client’s get the biggest bang for the buck and shares weekly marketing tips, tricks and articles on “Robin’s Rainmakers’.

For 20 years I’ve been assisting people with messaging – and for 17 of those years I’ve run a little company called Novel Ideas. No matter the name – Jeff Cutler or Novel Ideas – I’m all about creating content that inspires and motivates.


How did I get here? After a harrowing college career where I dabbled in political science and finance, I emerged with a journalism degree and some healthy skepticism. I worked for New England Sports Network and more big brands than I can remember. Then I realized that life’s about having some fun and I wandered into the fishbowl people call social media.

Here I swim, creating content, brainstorming strategy, training legions of newcomers and traditional media folks, and having fun. Seriously.

Christina Inge has two decades of experience leading digital strategy and managing complex marketing technology projects. She specializes in articulating effective, efficient digital strategies for organizations using the latest channels to drive results. She is the founder of Sleek Marketing University, which offers hands-on education on digital marketing in the Boston area.

Christina served on the board of the American Marketing Association as vice president of social media throughout much of the 2000s. She is a frequent and sought-after speaker on web analytics, content strategy and SEO. She has won numerous awards for her work, including the Social Media Society Social Media Stars award, as well as the FutureM Future of Marketing award.

Christina holds a BA in English from University of Maryland University College and a MS in Instructional Technology from University of Wyoming.

International speaker, Melissa Ward has been working online since 1999. She has built NewWard Development, LLC, a web development and marketing firm from the ground up and knows what it takes to succeed online. Melissa has spoken to audiences that range from 20 to 2000 on 3 different continents (not in the same day). Melissa's enthusiasm for her topic shows in her presentation and audiences walk away inspired to take action.

Jeannine O'Neil, owner of JO Social Branding, is a digital media strategist who educates business owners on how to make the best use of their social media and email marketing. With 8+ years in the Marketing Communications industry, Jeannine takes her knowledge and educates professionals on social media, email marketing and blogging platforms. Through JO Social Branding, she has positioned herself as a thought leader in the social media marketing industry. Jeannine blogs once a week, has a bi-weekly newsletter titled, “Social Eyes”. In addition, in 2014 she became a Constant Contact Solution Provider and Authorized Local Expert. Jeannine has been featured on Blogher, a national blogging community as well as the International Blogging Association.

Julia Campbell has a long history of helping nonprofits find success using digital communications and online fundraising tools. After 10 years in the nonprofit sector as a development director and marketing coordinator, she founded J Campbell Social Marketing, a boutique digital marketing agency based in Beverly, MA.

Julia received her Bachelor’s in Journalism & Communications from Boston University and earned a Master in Public Administration from Old Dominion University as well as a Certificate in Nonprofit Management from Tidewater Community College. Julia’s clients include small community-based nonprofits and large universities. She also offers small group coaching sessions, workshops & seminars and online trainings. Her blog was named one of the Top 150 Nonprofit Blogs in the world and she is included in the Top 40 Digital Strategists in Marketing for 2014. 

Meet Mary! Mary McCoy is Continuum’s resident Inbound Marketing Expert, managing and generating high quality leads from the company’s three blogs, all while driving organic website traffic through strategic SEO initiatives. No stranger to the power of digital media and spread of content, Mary went viral for singing a song about social media that accumulated 772,000 YouTube views, an internationally trending hashtag (#letsgetsocial) and press coverage from publications like Mashable, Buzzfeed and Huffington Post. Follow Mary on Twitter @MKMcCoy2013.

Inspiring women of any age to find their inner girly girl as well! I do get to photograph fashion models and “schmooz” with celebrities but nothing beats the reaction to a woman who sees her photos and says “Is that really me?!” Shannon graduated from The New England School of Photography in 2004, with a major in Portrait and Editorial Photography. Her boudoir work has been featured in the press and is a Mercedes Benz Fashion Week veteran runway photographer. Shannon teaches photography seminars and workshops nationwide, guest writes for professional associations and her educational products have sold wold worldwide.